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Copywriting 101 Series: Part One - Blogging For Your Business
A blog about the benefits of blogging? Talk about a mind-melt. Although studies have proven that as a collective, our attention spans are shrinking at a rapid pace and the majority of the population won’t read much further past the very first line of a blog post (yikes!), what you may not know is of the importance of SEO (Search Engine Optimization). * Definition of SEO: The process of maximizing the number of visitors to a particular website by ensuring that the site appears high on the list of results returned by a search engine. Yes, videos are fun to...